Saturday, March 3, 2012

Wake Up Pizza Fusion!! And Smell the Burnt Crust! (Jeddah)

Its always disappointing to watch a restaurant's quality decline, especially when its one you really enjoyed. This is a grim story that exists too much in Saudi Arabia. An amazing restaurant opens, and is extremely successful for the first 6 months to a year, give or take, and then it begins: loss of original staff, over-pinching of pennies on the good stuff that drew us there in the first place, and over all decline in quality of food, service, and eventually experience.

Today Pizza Fusion is in the spotlight. At a little over 2 years old in the kingdom, the organic pizza parlor was doing outstanding, until a recent visit that is. While placing the order, everything seemed fine. Then came to ordering drinks. Their Cain soda selection was always of preference, which was exactly what they were out of. Not only one or two flavors, but all of them. They were also out of the bottled Root Beer they usually carried. When I  asked if will they be available soon,  I was told that management will likely not be ordering them again.

As dismayed as I was about that, I let it go. But wait!!! The pizza I ordered that evening wasn't as good as it usually was either!! The sun-dried tomatoes were sun "burnt" tomatoes, and both pizzas that I ordered were over cooked!

This is not being blogged because it was such a horrifying experience and meant to degrade Pizza Fusion so that no one ever visits them again. This blog is intended as a wake up call for management to get back on their tip toes and keep an eye out for what draws and retains customers. Sometimes, its the simple, little things that really matter.

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